A campaign can get clicks without showing which donors actually gave.
SMS fundraising
SMS fundraising software powered by Twilio and built for attribution
Run SMS fundraising campaigns with Twilio, tracked links, donor-level attribution, opt-out handling, and revenue reporting that shows which messages drove gifts.
SMS fundraising software should help a nonprofit raise money from text messages, not just send blasts. The important question is whether each message, link, audience, and reply can be connected to completed donations.
OpenFundraise brings Twilio-powered SMS, tracked links, opt-out visibility, donor context, and live revenue reporting into the same workflow so teams can send timely texts and understand the fundraising result.
Campaign signal
Revenue journey
Twilio-powered sending and delivery visibility
Trackable links for every SMS campaign
Revenue attribution from text message to completed donation
OpenFundraise connects
Source
Donor
Gift
The problem
Text message fundraising is hard to measure
Short links, UTM tags, inboxes, and opt-outs often sit outside the donation platform.
Teams need fast SMS sends without losing compliance and suppression controls.
Benefits
Turn SMS into a measurable fundraising channel
Send through Twilio
Connect Twilio so your team can manage SMS fundraising from the same place as campaigns and donation data.
Track every link
Create campaign links that carry source, medium, and campaign context into the donation flow.
See revenue, not just clicks
Connect SMS activity to completed gifts, donor records, and live campaign reporting.
How it works
A simple path from campaign launch to better decisions
Twilio integrationSTOP and unsubscribe handlingSMS revenue and link analytics
1
Connect Twilio
Use your Twilio setup for sender numbers, delivery visibility, and message handling.
2
Build the SMS campaign
Compose the message, attach a tracked donation link, and send to the right audience.
3
Measure donation impact
Follow clicks, sessions, gifts, and donor activity from the text message through checkout.
Use cases
Where fundraising teams use this
Send giving day reminders with tracked donation links.
Measure which SMS campaign produced completed gifts.
Manage opt-outs and replies while preserving donor context.
Compare SMS revenue against email, referral, and direct traffic.
Why OpenFundraise
Built for the full fundraising journey
Donation checkout, SMS, attribution, donor profiles, integrations, and dashboards work from the same campaign record.
Fundraisers can use AI optimization, A/B Testing, and Machine Learning insights without needing technical reporting language.
Every page, link, message, and follow-up can connect back to the donor journey and completed revenue.
FAQ
Questions fundraising teams ask
Does OpenFundraise support Twilio?
Yes. Twilio is a core SMS integration for sending, delivery visibility, sender setup, and message handling.
Can SMS donations be attributed to a campaign?
Yes. OpenFundraise uses tracked links so SMS traffic can be connected to sessions, donors, and completed gifts.
See how OpenFundraise can support your next campaign.
Bring checkout, attribution, SMS, donor intelligence, and recurring growth into one fundraising workflow.