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×Islamic Center of Rowlett, TX
Case Study5 min readPublished October 11, 2026

How Islamic Center of Rowlett got 2.5x more gifts with everything in one platform

ICR used to run its giving across Funraise, Square, and separate tools. Now online forms, in-masjid kiosks, offline gifts, donor records, email, and SMS all live on OpenFundraise. The community is giving more often, on more days, through more channels.

2.5x
More one-time gifts
May to September, year over year
+52%
More one-time giving
May to September, year over year
3.4x
Weekday giving at the masjid
First full week with kiosks
96%
Online gifts cover fees
Donors chose to cover processing

About Islamic Center of Rowlett

The Islamic Center of Rowlett (ICR) serves the Muslim community of Rowlett, Texas, near Dallas. Like most masjids, ICR runs on its community's giving: Friday collections after Jummah prayer, online gifts, Zakat and Sadaqah, and longtime supporters who give every month.

The challenge: giving lived in too many places

Before OpenFundraise, online gifts and offline records lived in Funraise. In the masjid, card gifts went through Square: a register at a fixed station and a volunteer walking a Square handheld through the crowd after the khutbah. Messages to the community went out through other tools.

Square kept the line moving, but it rarely told ICR who gave. ICR's Square transaction history had no donor emails, and only 16% of payments carried even a cardholder name. Most card giving happened in the few minutes after Jummah, and the rest of the week was quiet.

All in one platform

ICR moved everything onto OpenFundraise. Every gift, every donor, and every message now runs through one system, so a donor who gives at the kiosk, online, or by check is the same person in the same record.

Online donation forms TV giving kiosks Handheld card reader Offline gift records Email SMS Donor records and history
  1. May 2026
    Online giving and donor records move to OpenFundraise

    ICR replaced its Funraise donation forms and imported its full giving history back to 2023, so every donor record lives in one place. Offline gifts, from monthly checks to small cash gifts, are recorded there too.

  2. August
    Email and SMS come onboard

    ICR set up text messaging and began a short Jummah reminder email every Thursday morning and early Friday, sent from the same platform that holds its donor list.

  3. September 25
    Always-on TV giving kiosks go live

    Two OpenFundraise TV kiosks inside the masjid, plus an OpenFundraise handheld reader for the Jummah collection, replaced the Square register and the volunteer's Square handheld.

Online and offline: 2.5x more gifts

Comparing the same months, May through September, ICR received 2.5x as many one-time gifts in 2026 as in 2025, and 52% more one-time giving. Gifts grew both online and offline: 2.5x online and 2.4x offline.

openfundraise.org/checkout/aovle5f5
ICR's Masjid Operation Cost donation page on OpenFundraise, with a photo of the prayer hall and a donation form offering one-time or monthly gifts
The same ICR donation page on a phone
ICR's live online donation page, on desktop and phone. Donors pick a fund, give once or monthly, and can cover the processing fee.
2.5x
Online gifts
2.4x
Offline gifts
2.5x
All one-time gifts
+52%
One-time giving

Much of the online growth came from new people. About 70% of ICR's online donors on OpenFundraise had never given to ICR before. Every online gift arrives with the donor's name and email, so ICR can thank them, send a receipt, and invite them back.

Donors also chose to protect the masjid's gift: 96% of one-time online gifts included the processing fee, so ICR keeps the full amount. ICR's longtime monthly supporters carried over without a gap.

In the masjid: giving every day of the week

On September 25, two OpenFundraise TV kiosks went live inside the masjid, and an OpenFundraise handheld reader took over the Jummah collection. The switch from Square took one week, and Friday participation held steady through it.

ICR's TV giving kiosk showing 'Keep our masjid running' beside a giving panel with preset amounts, a monthly option, a Zakat checkbox, and a prompt to tap a card on the reader
What a kiosk inside ICR shows right now. Donors choose an amount, mark a gift as Zakat, or start a monthly gift, then tap their card on the reader beside the screen.

The bigger change happened between Fridays. Because the kiosks are always on, people can give whenever they are at the masjid. In the first full week, gifts came in on every day of the week.

+10%
Weekly giving
+14%
Number of gifts
+19%
In-person giving
3.4x
Weekday giving at the masjid
3.7x
Weekday gifts at the masjid
Every day
Of the week had a gift

The kiosks also added a new option at the masjid. Within days of launch, a community member used a kiosk to start a monthly recurring gift.

See a giving kiosk set up for your masjid

We'll show you the kiosk, the online form, and the donor records working together, using your own funds.

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Email and SMS from the same place

Because ICR's donor list lives on OpenFundraise, reaching the community no longer means exporting lists into another tool. ICR sends a short Jummah reminder email every Thursday morning and early Friday, and has text messaging set up on the same platform.

ICR Masjid
Please join Jummah prayer with Imam Saeed Purcell and your family & friends today at ICR!
ICR's October 9 Jummah reminder email, with the prayer time, the guest imam, photos of the community at prayer, and a Support Masjid Operation Cost button
ICR's Jummah reminder for October 9, built and sent from OpenFundraise. The donate button links straight to ICR's giving page.

Online giving is up 43% since the reminders began. More than 40% of online gifts in that time came from people who had clicked a reminder, and unsubscribes fell by more than 90% after the first weeks.

What comes next

  • Moving ICR's monthly donors from Funraise into OpenFundraise recurring plans, so recurring giving lives with everything else.
  • Inviting kiosk donors to add an email or phone number for their receipt, so in-masjid donors join ICR's email and SMS list the way online donors already do.
  • Revisiting these results after a full season of Fridays.
Moving from Funraise or Square?

We import your full giving history, the way we did for ICR, so every donor record comes with you.

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On this page
About ICRThe challengeAll in one platformOnline and offline resultsKiosk resultsEmail and SMSWhat comes next

Put your masjid's giving in one place.

Online forms, in-masjid kiosks, offline gifts, donor records, email, and SMS, all in one platform, with your giving history imported.

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