The Smartest Fundraising Platform
OpenFundraise helps fundraising teams launch high-converting donation forms, track donor source and device data, personalize asks, and grow recurring revenue with live analytics, upsells, and supporter lifecycle tools in one platform.
See the donor context behind every donation.
Go beyond revenue totals. Understand donor attribution, campaign performance, device context, and giving behavior so your team can make better fundraising decisions.
Everything you need to understand every donor
From source, device, ZIP, and donor history to attribution and conversion, see the full picture behind every gift.
Revenue attribution
Realtime tracking
Watch supporters arrive, engage, and convert as it happens.
Donor profiles
See the complete path from first visit to completed gift.
Performance metrics
See how campaigns, pages, and asks perform for real donors.
Donor-safe by default
Capture source, device, and donor context responsibly, with privacy protections built into the workflow.
Integrations
Connect Stripe, Twilio, and Bloomerang to keep revenue and donor context in sync.
Launch without rebuilding your stack
Go live fast, connect the tools you already use, and start capturing donor context, attribution, and completed gifts from day one.
Connect payments
Add one line of code to your website, connect Stripe, and start taking donations without a rebuild.
Capture donor context automatically
Automatically capture source, campaign, device, ZIP, UTM context, repeat-donor history, and conversion behavior across the journey.
AI-driven optimization, automatically
Bandit models automatically rank default ask amounts, compare alternatives, and select the best upsell path using real conversion and reward data.
Frequently asked questions
Quick answers to common questions about setup, recurring giving, attribution, and donor data.
Can OpenFundraise run on my existing website?
Yes. Add one line to your site, connect your campaign, and you can start taking donations without rebuilding your website.
You can launch a hosted checkout, attach donate buttons anywhere on the page, and keep your current site exactly where it is.
Does it support recurring giving and donor self-serve?
Yes. Donors can give monthly, manage their plan, and come back to see their giving history in one place.
That includes receipts, plan updates, payment method changes, pauses, cancellations, and follow-up offers inside the donor portal.
Can I attribute revenue across email, SMS, and paid?
Yes. OpenFundraise helps you see which messages, links, campaigns, and channels actually led to completed gifts.
So instead of guessing what worked, you can trace revenue back to email, SMS, referral links, paid traffic, and the pages donors came through.
Do dynamic asks and upsells work together?
Yes. The ask can adapt before the gift, and the next offer can adapt after the gift, so the whole journey works together instead of in silos.
That means smarter default amounts, better recurring upgrade timing, and more relevant follow-up offers based on what donors are most likely to accept.
What donor context do you capture?
You can capture the context behind the gift, not just the gift itself.
That includes source, campaign, landing page, device, returning-donor signals, and the path someone took before they completed a donation.
Can my team use this without switching tools every day?
Yes. The goal is to give your team one place to launch campaigns, track performance, manage donors, and grow revenue.
Instead of bouncing between disconnected tools, you can run checkout, attribution, recurring, upsells, and donor follow-up from the same system.